THE BRIEF: Create product brochures for the American Standard brand that rises above the competition.

THE CHALLENGE: Make ugly HVAC products look like something you WANT to spend your money on.

THE SOLUTION: The chosen American Standard product brochure design puts the spotlight on the product it's selling, but stays on-brand with a lifestyle image in a diagonal window cut-out that extends across the spread. The standardized location for the ordering number makes re-ordering a breeze. This product brochure template can be easily reformatted for ANY product type.

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